Introducing Repaint - The AI Website Builder

The next chapter in website building

In the mid-2000s, Wordpress, Squarespace, and Wix revolutionized the way we build websites. They let anyone build a website, not just developers. All you had to do was pick a template, arrange sections, upload images, update text, and publish. They turned an arcane technical art into something approachable for anyone. That's why they're household names today.

AI is the next chapter. Most developers already use AI coding tools. With each new model, AI agents are doing longer tasks with less supervision. And now it's possible to build a new type of website builder; instead of letting you build a website, it can build a site for you. AI has the potential to produce higher quality websites, with richer functionality, in a fraction of the time.

New tools like Lovable, Bolt, and Replit have shown glimpses of this. You type a prompt and get a full site in minutes. They automate sweeping changes that would take hours by hand. But these tools are optimized for making complex apps, not marketing websites. The first draft is usually far from what you had in mind, and adjusting little details in a chat window can be harder than just doing it yourself. Most people still choose a traditional website builder because they're more reliable.

How Repaint works

Repaint starts by learning about you. When you begin a new project, Repaint interviews you about your business, what pages you need, and what style you're going for. It can research your company online and pull in existing content. You can give it reference sites to match, or let it propose a direction. Once you agree on a plan, it generates a complete, multi-page site with your real information, not a generic template with placeholder text.

Then you can edit anything with chat, like changing the style, adding new pages, swapping contact info, or redesigning sections. It automates updates that take dozens of clicks in past website builders. And because Repaint writes real code under the hood, it can build things that traditional template-based builders can't, like custom animations, interactive components, dynamic calculators, and complex forms. And for small edits like fixing a typo, you can click on the text and edit it directly.

Repaint is designed to get you all the way to a finished site. It's not a general-purpose coding agent that happens to be capable of making websites. Repaint is a website builder that uses AI to do what website builders have always done, just faster, and with fewer limits on what's possible. And the pricing works like a website builder too: one flat monthly subscription, not per-edit credits.

Where Repaint is going

Repaint is live today. You can sign up, build a site, and publish it. We're focused right now on making the core experience great: better designs out of the box, more consistent first drafts, and more control over styling.

But the long-term vision is bigger than websites. Once you have an AI that understands your business, your brand, and your style, it becomes a foundation for much more: graphic design, blog management, email, booking systems, payments, internal tools. Each new capability compounds on the last, because the AI already has the shared context. We're building a workspace for businesses to manage their digital presence with AI.

If you're interested, you can try Repaint for free.